Concertgebouw Resident Programmering

 

The Concertgebouw is a world-class cultural institution funded almost exclusively by the private sector. The Concertgebouw is particularly proud of the relationships it has with a number of major sponsors. By associating themselves with a concert, series, genre or project, companies play a crucial role in contributing towards an unforgettable musical experience offered to as wide an audience as possible. Partnerships with the business community guarantee that music of the highest calibre will continue to be performed at the Concertgebouw, one of the three most beautiful concert halls in the world. The Concertgebouw’s sponsors thus assure the future of a unique and irreplaceable performance venue for Dutch and international concert goers. The Concertgebouw provides comprehensive project development to its sponsor partners, including unique receptions for their business associates combined with an unforgettable musical experience, a dynamic marketing environment, and exciting employee programmes.

Teaming up with the Concertgebouw
Sponsorship helps raise the profiles of partner companies through strategic exposure in national Dutch media and via the Concertgebouw’s own communication resources. Access to the Concertgebouw’s unique electronic and other marketing tools contributes greatly to the success of the partnership.

Relationship Management
The Concertgebouw’s elegant facilities provide sponsors with an unparalleled opportunity to hold special receptions for their business associates ranging from large-scale functions to intimate meetings. Concertgebouw sponsors may consult a personal event facilitator to make the very best choices, ensuring that the concert is also a success from a business perspective.

Employee Involvement
In appreciation of its sponsor partnerships, the Concertgebouw also gives sponsor companies the chance to bolster employee relationships. By mutual agreement, employees of sponsor companies are offered discounted rates for certain concerts, and they may attend so-called listening lectures aimed at developing the musical ear.

Additional Benefits
Concertgebouw sponsors are given the opportunity to take advantage of favourable rates for making use of the Concertgebouw’s public facilities when holding special company events (e.g. presenting annual figures). Partner companies can also avail themselves of advertising opportunities in the Concertgebouw’s own publications, thus reaching a specific target group.

Contact
For information about sponsoring the Resident Programmering of the Concertgebouw please contact Mrs. J. Schuerveld Schrijver of Mrs. B.Hendriks, via 020-5730465.